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Brand Identity
Client Profile: Sage Creek Music Festival is an annual 3-Day Music Festival in Eastern Washington featuring Northwest Rock and Blues Bands, and supporting the Burned Children Recovery Foundation.
Objective: I was approached to create the Branding and Advertising. They wanted a strong emphasis on the Foundation that it supported, which features a fire truck as their signature "mascot".
Target Audience: Rock and Blues fans in the Northwest.
Solution: I came up with the idea to use a fire department crest as the main icon, which features a crossing fireman's axe and musician's "axe" (guitar).
Result: The client was very pleased with the final solution and is projected to draw hundreds of people this summer.
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Event Poster for Sage Creek Music Festival.
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Tee Shirt Design for Sage Creek Music Festival.