Brand Identity
Client Profile: Sage Creek Music Festival is an annual 3-Day Music Festival in Eastern Washington featuring Northwest Rock and Blues Bands, and supporting the Burned Children Recovery Foundation.
Objective: I was approached to create the Branding and Advertising. They wanted a strong emphasis on the Foundation that it supported, which features a fire truck as their signature "mascot".
Target Audience: Rock and Blues fans in the Northwest.
Solution: I came up with the idea to use a fire department crest as the main icon, which features a crossing fireman's axe and musician's "axe" (guitar).
Result: The client was very pleased with the final solution and is projected to draw hundreds of people this summer.
Event Poster for Sage Creek Music Festival.
Tee Shirt Design for Sage Creek Music Festival.
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